Gryphon Gold Returns

Gryphon Gold Returns to Support Women Student-Athletes

Gryphon Gold returns to shelves and taps around Guelph for a limited time this fall, with Wellington Brewery and Gryphon Athletics teaming up this time to support scholarships for women student-athletes at the University of Guelph.

The relationship between Wellington and U of G Athletics stretches back more than a decade, beginning with a collaboration in 2014 to mark the University's 50th anniversary.

Through the partnership, Wellington Brewery makes an annual gift to support Gryphon scholarships, recognizing the achievements of student-athletes in competition, in the classroom and beyond.

“As a local business, Wellington tries to give back to our community, and supporting women has always been part of that,” says Jackie Hannah, marketing and events co-ordinator at Wellington Brewery. “Scholarships can give student-athletes opportunities they might not have otherwise—to pursue what matters to them and make the most of their time at U of G.”

Hannah says people often choose Gryphon Gold because it means something to them personally. An alum picks up a can because it recalls their time on campus. A parent buys Gryphon Gold because a son or daughter attends U of G. A community member purchases it because Gryphon Gold offers a small way to feel part of something local.

That sense of connection matters to Wellington Brewery, too. Gryphon Gold brings together two organizations with a longstanding presence in Guelph, giving longtime customers, alumni, families and Gryphon fans another way to see themselves reflected in the community.

Inside the can is Wellington’s Helles Lager, a crisp, golden beer and one of the brewery’s most decorated releases. Hannah sees an easy parallel there: a beer with a strong record of its own is paired with an athletics program accustomed to bringing home hardware.

This year’s redesigned can brings Gryphon Gold visually closer to Wellington’s Helles Lager, pairing Wellington’s familiar branding with U of G’s Gryphon and signature red, black and gold.

For Hannah, the beer matters—but what matters more is that it brings people together. “I hope people feel that sense of closeness—to U of G, to Wellington, to this community we're all part of,” she says. “These are two organizations with deep roots in this community and Gryphon Gold is a chance to celebrate what we share.”

Gryphon Gold will be available to order online for delivery across Ontario at www.wellingtonbrewery.ca/gryphongold beginning Sept. 18.